Category: Blog

In today’s fast-paced digital landscape, businesses need to keep up with the latest technology trends to stay competitive. However, many organisations struggle with digital transformation and on-going management of their necessary business technology needs. This is the case mainly due to the complexities and challenges involved. That’s where Tidy DM comes in – a full-service…

We are in a rapid technology advancement era, there are many new developments happening every day. Most businesses are finding it hard to keep up with these developments. In many cases, the lag in technology adoption can potentially be the major cause of losing on new customers and business opportunities, our comprehensive and end to…

There are several key ingredients that can contribute to a successful marketing plan for a small and medium-sized enterprise (SME). We here at Tidy DM consider the following as the most important ones: Clear Goals: A successful SME marketing plan should begin with clear, measurable goals that align with the overall business objectives. Goals should…

Here are some details of the techniques and methods to find potential audiences for your business, products, and services: Define your target market: Defining your target audience is crucial for the success of your digital marketing campaign. To do this, you need to identify the characteristics of your ideal customer, including demographics (such as age,…

In today’s fast evolving digital space, businesses that are able to effectively manage and leverage technology are more likely to succeed than those that do not. With so many digital technology management businesses vying for customers’ attention, we understand that it’s important to clearly communicate our value proposition and understand the needs of our target…

With over 4.2 billion active users worldwide, social media is the perfect platform for businesses to reach out to their target audience. However, merely having a presence on social media is not enough. A well-planned social media strategy is necessary for businesses to thrive in today’s digital age. A social media strategy is a plan…

Digital marketing has become a fundamental component of marketing strategies of modern businesses. With the growing reliance on online channels, it’s crucial for businesses to measure the success of their digital marketing efforts to ensure they are effectively reaching their target audience, generating meaningful results, and maximising return on investment (ROI). In this article, we…

The digital landscape is a churning ocean, and enterprises that cling to outdated navigation charts risk getting swept away. As we enter 2024, a confluence of powerful technologies—5G, Internet of Things (IoT), Generative AI, cloud computing, and more—demands a strategic reset in digital transformation approaches. Here’s why and how businesses can adapt to thrive in…

Top 5 Trends in Each Area The marketing landscape is constantly shifting, and 2024 promises to be no different. Data, AI, and marketing tools are converging to create a potent concoction, and savvy marketers need to be ready to tap into its power. Here are the top 5 trends in each area that will dominate…